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Capturing a natural and authentic aesthetic in commercial content

12/02/2021 admin 0

“Authenticity” has long been a buzzword in the marketing and commercial photography industries, but what does it actually look like? Well, according to a survey […]

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The ultimate guide to long exposure photography

11/02/2021 admin 0

A few months ago, a technician at the University of Hertfordshire’s Bayfordbury Observatory discovered an old pinhole camera created using a beer can and photo […]

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The five most common reasons for a photo to be declined from commercial Licensing

10/02/2021 admin 0

The last year has changed the way brands connect with customers, increasing the demand for online marketing and strong images. As more companies and publications […]

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Six tips for creating unforgettable wildlife photos in your own backyard

04/02/2021 admin 0

For years, Tara Tanaka has photographed the extraordinary biodiversity of the Florida panhandle—all from her backyard. She lives on a cypress swamp and wildlife refuge, […]

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Presenting positive mental health in commercial photography

03/02/2021 admin 0

For many of us, the COVID-19 pandemic brought with it more than its fair share of mental health challenges, with an estimated 10 million people […]

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Eight mistakes you might be making with your portfolio website

29/01/2021 admin 0

On the internet, first impressions are everything; in fact, according to research, people judge whether or not a website is beautiful within just 1/50th to […]

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How to shoot video game content for commercial licensing

27/01/2021 admin 0

Last year, PepsiCo’s Mountain Dew made headlines by spending 40% of their marketing dollars to reach a niche audience: gamers. Since then, video games have […]

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The ultimate guide to minimalist photography

22/01/2021 admin 0

“Minimalism” has been a photography buzzword in recent years, coinciding with larger movements like the “decluttered lifestyles” popularized by cleaning gurus like Marie Kondo. From […]

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Nine tips for building your photography portfolio

21/01/2021 admin 0

When Richard Avedon first started photographing for Harper’s Bazaar at the young age of twenty-two, he didn’t have a studio. Still, he didn’t let that […]

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Best practices: Planning your commercial shoot with a shot list

20/01/2021 admin 0

In recent years, Apple has released some of the most iconic advertising photographs of all time, and many were created using a surprisingly simple tool: […]

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